Checklist For A New Website : SEO | CMS
Checklist For A New Website: SEO | CMS
- What makes a good website checklist?
- How do I prepare to start a website?
- What every website needs?
- How do I start a website for free?
- How much does it cost to set up a website?
- Can I host my own website?
Launching a new website
is now easier than ever. However, installing your chosen CMS (Content
Management System) is just the beginning; you need to make sure your website is
as friendly as it can be for both your visitors and the search engines, too.
When your website is first launched, you need to avoid problems that may scare
away early visitors or negatively impact search-engine rankings.
We’ve developed a
checklist of 20 important tasks to complete when launching a new website that’s
designed to be used with the Amazon Associates program. Your aim is ultimately
to make money, and this is all about picking a topic with enough search
traction and earning potential.
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In this article,
you will learn:
·
What to consider when
choosing a topic
·
What to take care of
on your new site
·
What to focus on to
ensure a smooth
Important questions
to ask before you go any further:
·
Is there enough search
volume for the main keywords of your chosen topic?
·
Is the topic still
current?
·
Can you monetize with
this topic?
If you can answer these
questions honestly, to your own satisfaction – and you’re also personally
interested in the subject – then these are good prerequisites for success.
The Right Domain
Name
Choosing the right
domain is a critical first step for a new website. There are different
approaches – you could put one or two matching terms in the domain, which will
make it very clear what type of website it is. Alternatively, you can use a
brand name for your blog/business and therefore choose a more abstract domain
name. The benefit of using a branded domain is that it’s open-ended, and will
allow room for development. The ideal domain name will cover both aspects.
Choosing a Hosting
Provider
When building your first
website, find a balance between a good-quality hosting company and a reasonable
price. Many professional hosting providers offer entry-level prices, so you can
get started at a more affordable cost. CMS-based sites don’t have exacting
requirements: but you should still understand what the hosting company is
providing in terms of SQL database and PHP access – these are the technologies
underpinning your site. Also, check with your hosting provider about the ease
of upgrading to a more fully featured service if the need arises.
CMS Installation
Whichever CMS you
ultimately choose, take your time on the installation. There are detailed
installation instructions and tips online or on YouTube which can help you with
any problems. And although it may seem intimidating, remember that you can’t
really do anything wrong during the installation. If it doesn’t work as it
should, you can simply start again.
Install Only the
Important Plugins
Content Management
Systems can be extended with plug-ins and new features. These can be very
useful, and WordPress has plug-ins specifically recommended for new blogs.
However, don’t overdo it. Each plug-in makes the CMS a little slower, and if
you install poorly maintained plug-ins, site security can also suffer. Install
new plug-ins as and when the need arises.
Create an
Attractive Layout
First impressions are
important, so your website layout should suit your chosen topic and be pleasant
and logical to use. Pay attention to using the right colors, matching fonts,
designing a professional-looking logo and other graphical elements and your
site will have a positive impact on new readers.
Fix the Bugs
Before you launch your
new website, you should ensure there are no technical errors. You can perform
technical checks on your site’s HTML and CSS to ensure its code is valid: see https://affiliatecaca.blogspot.com/ for more info. Don’t forget to test the usability of it before
launching: ensure there are no incorrect readings, missing images and font
problems.
Test on all Major
Browsers
Visitors to your site
will use different devices and different browsers. It’s important to check your
site works in all major browsers, including Chrome, Firefox, Internet Explorer,
Opera and Safari. And check it on mobile devices, also. Google provides a test
for mobile: google.com/webmasters/tools/mobile-friendly.
Brainstorm Content
Ideas
Before your new site
goes online, you need a plan for updating it – so brainstorm some content
ideas. Most will spring to mind spontaneously if you know your topic well. You
can also collect more ideas using a mind map, doing competitor analysis and by
conducting new research into possible content areas.
Pre-populate Your Site
Under no circumstances
should you start with an empty site: you should have at least a handful of
articles already written. Your debut content must be compelling and of a high
quality, so your new visitors will keep returning.
Proofread Everything
Compelling content is a
must, but your articles don’t have to be perfect. However, you must pay
attention to spelling and grammar and correct as many mistakes as you can.
Before publishing a new article, read it thoroughly and make the necessary
corrections.
Design Your Homepage for New Readers
As the ‘shop window’ of
your site, your homepage is of particular importance. Many new readers will
either come there directly or after reading one of your articles. Your reader
should immediately recognize what your site is about – and it has to be easy
for them to find other content. The contents of the homepage should be designed
with new readers in mind. Include a brief introduction, explain what your blog
is about and list the latest and most popular articles. Important sub-pages
should all be internally linked.
Provide Legal and Privacy Statements
Always include any legal
requirement pages on your site to ensure your site complies with the law on the
use of data online. You can find some examples of these documents https://affiliatecaca.blogspot.com/.
Optimize For Search Engines
Implementing the
fundamentals of search-engine optimization will make sure search engines can
find and index your website. Beyond the basics, however, SEO is a complex and
hotly contested topic. It pays to familiarize yourself with it, but don’t spend
time on SEO at the expense of creating compelling content for your blog.
Analyze Load Times
Search engines have
increasingly placed emphasis on short loading times. The average web user will
leave if a website takes too long to load, which means less traffic and lower
revenues. Use Google Page Speed Service Insights to analyze your own website and get
optimization tips.
Analyze Usability
How easy your website is
to navigate is difficult to measure, but the ‘user experience’ of your site is
very important. The easier a website is to use, the better: if you have the
chance, ask your friends or family to use your site and give you feedback about
anything they found confusing.
Install Analytics
Use a web-analytics tool
to find out how your website is performing, what content is particularly
popular and where there are problems. Google Analytics is widely used because it is free and very powerful. An
alternative is the open-source platform matomo. Take some time to ensure all tracking is installed
correctly and that you act on your findings to improve your website.
Set a Backup
Few things are more
annoying than losing content to technical problems or a hacker attack. A good
hosting service will ensure a backup is made regularly, but there are also many
useful CMS plug-ins which offer this service, too. The golden rule is:
regularly backup your files, including your website’s database, so you can
reinstall an up-to-date version in case of disaster.
Plan Your Mid-term Content
Many new website owners
and bloggers start with a lot of dedication, but after the first few weeks,
begin to struggle. A content plan for the first stage of your site’s lifespan
can help avoid this. You don’t have to plan every single article, but important
content or important actions can and should be planned in the longer term.
Begin Monetization
When should you begin to
put money-earning links and adverts on to your website? It doesn’t have to be
from the outset, but you should still begin relatively early. You’ll gather a
lot of valuable experience and can try different types of monetized content to
see which work the best. No matter when you choose to implement it, you should
think about how to integrate content for monetization from the outset.
Realize Nobody Is Perfect
That’s a lot of points
in this checklist! But remember, preparing everything as optimally as possible
is a long process and there’s no point aiming for perfection. Instead, you
should get started and gain experience and feedback – your initial plans will
always change.
Just ensure that you follow the points on the checklist to avoid making any
serious mistakes at the start.
Thank you so much :
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